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Philips starts sourcing crowds

08.28.07

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Today I visited the first gathering of the Philips Design Group. Already since a couple of months Philips has been active in Second Life. They are developing an island that unfortunately is still closed for public. On the islands of ING Banks “Our Virtual Holland“, Philips build a few open air meeting areas where they started with there first steps of ‘crowd sourcing‘.

The discussion touched three subjects:

  • the future of packaging
  • the future of clothing
  • the future of self expression

After an introduction (more…)



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